Director / Producers
Director

Frank Boyd is the creative director of Crossover. He has been one UK’s new media pioneers since founding the Arts Technology Centre in 1989. He has worked as producer, funder and trainer on a series of innovative creative and economic development programmes in the arts, broadcast, and in education in the UK, Europe, the US and Australia.
Producers

Heather Croall is the Director of the Sheffield International Documentary Festival (Doc/Fest) and producer of Crossover Labs. Heather has been one of the screen industry’s leading proponents of the emerging field of new media. In 2000, Heather and international partners developed a conference programme called DigiDocs, which went on to be a major programme strand at the AIDC in Australia and then in Sheffield Doc/Fest.

Mark Atkin is a director of Crossover Labs, organising and delivering cross-platform production workshops around the world, and an executive producer, currently working with Brook Lapping Productions (UK), Renegade Films (UK) and Context TV (Germany).
For six years, until October 2008, he was Commissioning Editor for SBS TV and on-line commissioning, co-producing and acquiring for TV and on-line, across all genres, for SBS Australia, the world’s most diverse public broadcaster.







